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30 nights to decide. Wash them first.

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Bring the quiet of a Japanese bath home.

Shop towels Inspired by Japan · bundles from $89.96

We make textiles for the Japanese bath.

A daily hot soak asks more of a towel: more water to take up, and faster drying before the next evening.

Inspired by Japan

Inspired by Japan

Japan bathes daily and hot. That routine sets our spec: towels that absorb more and dry before the next bath.

Long-staple cotton

Long-staple cotton

100% long-staple cotton at 600 GSM, woven in a fine terry pile that stays soft wash after wash. Dense enough to absorb properly, quick enough to dry between baths.

Close-up of clean tight terry loops, no stray fibres

Soft from the weave, not from a finish.

Long-staple cotton, woven as a fine terry. Nothing sprayed on that rinses out after a month of washes.

The whole bathroom.

Towels, robes and sets in matching colours, from Cloud White to Burgundy. Start anywhere.

Heavier than any towel we have owned. Some lint the first two washes, then it settled. Softer without fabric softener, which felt wrong until I looked it up.

Kate R. · Spa-Soft Family Bath Bundle

The eight-piece covered our whole bathroom in one order. Cloud White is still white four washes in.

Dan H. · Spa-Soft Bath Bundle

They do fill the towel rail. Small bathroom: the eight-piece is plenty. Otherwise nothing to complain about, and I tried.

Priya S. · Spa-Soft Bath Bundle

The robe is heavier than I expected, in a good way. It has replaced my morning hoodie.

Tom B. · Hinoki Plush Robe

Hinoki wooden soaking tub with steaming water in soft morning light

Hear when new colours arrive.

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